The Bahamas survey panel

Signal Insights runs the only online consumer survey panel in The Bahamas. 4,000+ verified Bahamian adults, each profiled across more than 30 dimensions, reachable across all 41 constituencies.

We are a Bahamian company based in Nassau. The panel is ours, recruited here and maintained here. When you commission survey research from us, nobody is buying sample from a broker and hoping it is Bahamian.

What a verified panel actually means

Four checks, applied to every panelist.

Verified Bahamian number

Confirmed by one-time code at signup. No valid number, no entry.

Location-checked

Network and device signals confirm respondents are in The Bahamas.

18

Adults only

Every respondent confirms they are 18 or older.

Quality-scored

Continuous trust-scoring flags and removes low-quality respondents.

This is what separates a panel from a list. A phone number tells you a number. A panel tells you who is behind it.

30+ profiling dimensions

Every panelist has completed a profile covering household composition, employment and income, consumer habits, home and lifestyle, and media and technology use.

That depth is the reason we can define an audience precisely and cross-tabulate a national sample thirty ways. Telephone fieldwork cannot do this, because a call centre knows a number and whatever the respondent volunteers in the first thirty seconds.

Survey sample and data collection

If you have your own questionnaire and need Bahamian respondents, we can provide the sample and run the data collection. If you need the study designed as well, we do that too. Either way the fieldwork, the quotas and the weighting are ours.

Online surveys across all 41 constituencies

Nationally representative when the study is specified that way, weighted to published population figures. Or targeted: a single island, one constituency, a specific income band, a category’s buyers.

Product testing and concept testing

Test a product concept, a pack design, a price point or a positioning statement on real Bahamian buyers before you commit budget. Monadic or sequential, with the sample sized so the difference you find is one you can rely on.

On focus groups

We do not run focus groups. We run quantitative research.

If you need to hear people talk in a room, we will tell you so and you should commission qualitative work. What we will also tell you is how often a focus group of eight people gets used to make a decision that needed four hundred, and which of your questions is which. That conversation is free.

A survey company based in Nassau

Signal Insights operates from Sandyport, Nassau. We work to the ICC/ESOMAR International Code on Market, Opinion and Social Research and Data Analytics, and every result we report carries its sample size and margin of error.

How we run a study · Market research in The Bahamas

Tell us what you need to know

Signal Insights, Governors Cay 28, Sandyport, Nassau, The Bahamas. We reply within one working day.